Digital Marketing Manager

360QM

  • กรุงเทพฯ
  • งานประจำ
  • ฟูลไทม์
  • 1 เดือนที่ผ่านมา
  • สมัครด่วน
We are looking for a highly-creative Digital Marketing Manager with solid vision and experience to lead the setup of strategic digital marketing functions. In this position, you will be responsible for all aspects of marketing operations with primary focus on digital channels, selecting and implementing MarTech tools and corporate identity development. Your central goal is to help grow our corporate branding based on our mission of “Connecting people to Smile • Science • Solutions”.Responsibilities & Accountabilities:
  • Set up and structure Digital Marketing Team, create lean and efficient workflows for B2B trading business with high involvement products and features .
  • Strategic planning, design and execution of all digital marketing aspects including SEO/SEM, marketing database, email marketing, social media and display advertising campaigns.
  • Selecting and implementing proper MarTech tools suitable for our business within the scope and budget provided.
  • Plan, design, build, manage and maintain our social media platforms. Develop and monitor campaign budgets.
  • Coordinate with advertising and media experts/ agencies to drive brand development and brand building activities.
  • Identify trends and insights, and optimize budget and performance based on the insights.
  • Prepare accurate reports of all digital marketing campaign's overall performance and assess against goals (ROI and KPIs)
  • Conduct data analysis to identify the opportunity for sales volume growth and define customer engagement activities working with online channels.
  • Evaluate important metrics that affect our website traffic, service quotas, and target audience.
  • Collaborate with internal teams to brainstorm new and innovative growth strategies.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Oversee and manage all contests, giveaways, and other digital projects.
Qualifications:
  • A minimum of 5 years' experience in marketing/brand management/ digital marketing or advertising experience with a good track record of digital marketing management with B2B trading business.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Solid knowledge of website analytics tools and experience in deployment of MarTech tools
  • Experience in overseeing e-commerce website with more than 100,000 sku is highly preferable
  • Have background studying chemical subjects at least during high school as you will market highly technical products for scientists.
  • Bachelor's Degree or higher in Marketing, Business Administration or related fields
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Result-driven and excellent performance of change management, including the ability to influence and work with all levels of employees and to establish collaborative, innovative and goal-oriented work environment
  • Outstanding communication, brand storytelling, interpersonal skills and being able to work under pressure.
  • Excellent command in written and spoken English is highly essential.
  • Able to work hard in flexible hours.
You Should Know That:Apex Chemicals is a small team of 50 people in a growing company. You will be the first Digital Marketing Manager of our company and need to recruit and expand the team as per company's strategy.Your team will work together with the Product Management team extensively. Due to the work nature of setting up the department phase, you would need to create a lot of things on your own, roll your sleeves up, work hands-on with the team and would have to work hard.However, you have a great opportunity to form a dream team, create meaningful work that could really impact on transforming an organization and people and be the project owner.ทักษะที่ต้องการ:Command Brand Development Renovation Managing Data Reports SEO Development Email Marketing Performance Environment Customer Experience Branding Marketing Management Metrics Analysis Features Product Management Trading Campaigns E-commerce Interpersonal Skills Analytics Change Management Digital Marketing Advertising Data Analysis Strategic Planning Social Media Strategy Pressure Administration Email Planning Design Communication Science Marketing Business Sales English Management

360QM