Marketing Executive (Breville)

กรุงเทพฯ
งานประจำ
ฟูลไทม์

3 วันที่ผ่านมา
สมัครด่วน

Key responsibilities:· Brand ManagementMaintain brand identity and ensure consistency across all platforms.Support the execution of annual brand strategy and marketing calendar.Monitor market trends, consumer behavior, and competitor activities.· Campaign ExecutionPlan and execute 360° marketing campaigns (digital + offline).Coordinate with creative agencies for key visuals, videos, and content.Track campaign performance and optimize for better ROI.· Digital & Social MediaAssist in content planning for social platforms (FB, IG, and TikTok).Manage social content timeline, posting, copywriting, and coordination.Work with digital team/agency on ads, retargeting, and performance reports.Ensure strong online presence for product launches.· Influencer / KOL Marketing / PartnershipFind and coordinate with influencers, Partnership , baristas, and creators who fit Breville’s premium positioning.Manage contracts, briefing, product seeding, and content approval.Track influences KPI performance and high-quality content delivery.· Product Launch & Retail & Trade MarketingManage POSM creation (banners, stands, shelf-talkers, wobblers).Coordinate in-store display updates for modern trade & specialty retailers.Support demo programs, workshops, and retail events.· Event & Activation SupportHelp plan and execute brand events, coffee workshops, and product demos.Manage logistics, vendor coordination, and materials preparation.· Reporting & AnalysisPrepare weekly/monthly reports on campaign performance, digital insights, influencer results, and competitor movements.Provide recommendations based on data and consumer feedback.RequirementsQualifications & Experience

Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
1–3 years of experience in marketing, brand management, or trade marketing
Experience in FMCG, consumer electronics, appliances, or retail marketing is an advantage

Skills & Competencies

Strong coordination and project management skills
Good understanding of marketing principles, campaign execution, and consumer insights
Ability to analyze basic sales and marketing performance data
Proficient in Microsoft Office (Excel, PowerPoint); experience with marketing tools is a plus
Strong communication skills in both written and verbal English (Thai mandatory if applicable)

Personal Attributes

Highly organized with strong attention to detail
Proactive, hands-on, and able to manage multiple tasks simultaneously
Good team player with the ability to work cross-functionally
Creative mindset with a willingness to learn and adapt

BenefitsBonus, Provident Fund, and Group Insurance

Luxasia