VP Marketing (Airline Business)
Adecco
- กรุงเทพฯ
- งานประจำ
- ฟูลไทม์
- Develop and implement comprehensive marketing strategies to drive revenue growth, increase market share, and enhance brand awareness for both domestic and international flights.
- Lead a team of marketing professionals, providing guidance, mentorship, and support to ensure the successful execution of marketing initiatives.
- Collaborate with cross-functional teams including sales, operations, finance, and product development to align marketing efforts with overall business objectives.
- Utilize market research and customer insights to identify opportunities for new routes, products, and services, and develop targeted marketing campaigns to capitalize on these opportunities
- Oversee the development of advertising, promotional, and branding materials across various channels including digital, print, social media, and events.
- Manage relationships with external agencies, vendors, and partners to ensure the effective execution of marketing programs and campaigns.
- Monitor and analyze key performance metrics to evaluate the effectiveness of marketing initiatives and make data-driven recommendations for continuous improvement.
- Stay informed about industry trends, competitor activities, and regulatory changes to inform strategic decision-making and maintain a competitive edge in the market.
- Represent the company at industry events, conferences, and trade shows to enhance brand visibility and establish strategic partnerships.
- Minimum of 20 years of experience in marketing roles within the aviation industry, with at least 10 years in a leadership or senior management position.
- Proven track record of developing and executing successful marketing strategies that drive revenue growth and increase market share.
- Deep understanding of the airline industry, including market dynamics, regulatory requirements, and competitive landscape.
- Strong leadership skills with the ability to inspire and motivate teams to achieve results in a fast-paced and dynamic environment.
- Excellent communication skills with the ability to effectively collaborate with cross-functional teams and communicate complex ideas to stakeholders at all levels.
- Analytical mindset with the ability to interpret data and metrics to inform decision-making and measure the effectiveness of marketing initiatives.
- Creative thinker with a passion for innovation and a willingness to challenge the status quo to drive continuous improvement.
- Ability to thrive under pressure and adapt quickly to changing priorities and business needs.
- A willingness to travel domestically and internationally as needed.
- Master's degree in Marketing, Business Administration, or a related field
- Nichapa Paseetum
- nichapa.p@adecco.com
- Tel.+6621213507