Every day, we get opportunities to make a positive impact – on our colleagues, partners, customers and society. Together, we’re pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water and shipping.As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.Who You AreYou are a self-motivated team player with the ability to easily network in an international and cross-cultural environment, working in line with Alfa Laval drivers; Action, Interaction, and Satisfaction. You are driven and see solutions rather than problems, effectively prioritizing and executing tasks. A focus on continuous improvement is in your DNA. You build trust, by clear communication with no prestige.If the above sounds like you, this position might be just what you’re looking for!About The JobDevelop SEO and SEM strategies, set KPIs to increase organic search and paid search generated leads, sales and other types of micro-conversions. Create and implement owned, earned and paid social media strategies aimed at lead generations, sales, customer and employee engagement and loyalty.Job DescriptionDevelop, publish, and edit information to attract potential customers to website.Be the main driver of all activities behind website as the key tool for lead generation.Secure a strong process of lead generation and conversion strategies through paid channels.Increase Alfa Laval’s search engine rankings by creating and updating web pages and optimizing web content keywords and text.Responsibility for tracking, analyze key digital metrics and drive traffic and improve user interaction based on analytics and customer feedback.Act as a subject matter expert for CMS, MA and other digital tools for the wider organization.Drive traffic and activities through various digital channels (including social media, blogs etc.).Develop and maintain a content calendar.Purpose and execute web or multi-media content production for our social media community.Build strong social media communities with our customers and colleagues, conduct social listening, and proactively engage with stakeholders.Work with Communication team to create engaging content and manage paid social media advertising campaigns.Make use of web, CRM and other platforms’ data to create logical segmentation and dynamic ad copies.A/B testing, measure and optimize performance to improve ROI.Act as a trusted consultant for social media matters for global Marketing & Communication colleagues.What You KnowBachelor’s degree in Marketing, Communications, Digital Media, Business, or related field.Additional certifications in Digital Marketing, Analytics, SEO/SEM, or Marketing Automation are a strong plus (e.g., Google Analytics, Google Ads, HubSpot, Meta Blueprint).3–5 years of hands-on experience in digital marketing.Experience in B2B marketing or industrial/technical industries is a major advantage.Regional experience working across SEA markets preferred.Familiarity with global/global-local brand environments.Fluent in EnglishProven experience developing and executing SEO strategies (keyword research, on-page optimization, content optimization).Hands‑on experience running SEM / PPC campaigns (Google Ads, LinkedIn Ads, Meta Ads).Experience managing and updating websites using CMS platforms (Sitecore, WordPress, Drupal, Adobe Experience Manager, etc.).Knowledge of web analytics tools (Google Analytics 4, Google Tag Manager, Hotjar).Familiarity with MA tools such as HubSpot, Marketo, Pardot, or equivalent.Ability to build automation workflows, segmentation rules, and lead-scoring mechanisms.Knowledge of paid social advertising and A/B testing.Strong ability to analyze performance metrics, track KPIs, and recommend improvements.Experience with A/B testing, conversion rate optimization (CRO), and data-driven decision-making.Ability to use CRM platforms (Salesforce, MS Dynamics, HubSpot CRM) for lead segmentation and campaign personalization.What’s In It For YouWe offer a challenging position in an open and friendly environment where we help each other to develop and create value. Your work will have a true impact on Alfa Laval’s future success.We care about diversity, inclusion and equity in our recruitment processes. We also believe behavioral traits can provide important insights into a candidate's fit to a role. To help us achieve this we apply Pymetrics assessments, and upon application you will be invited to play the assessment games.Please apply through the link above no later than 17th April 2026.We are conducting a continuous review of received applications. We do not accept applications via email, due to General Data Protection Regulation (GDPR).
