Head of Brand - Apparel
Michael Page ดูงานทั้งหมด
- บางกอกน้อย, กรุงเทพฯ
- งานประจำ
- ฟูลไทม์
- Drive High-Impact Brand Growth in a Fast-Moving
- Build Scalable Retail Excellence
- Define the long-term brand direction, positioning, and growthroadmap tailored formass-market consumers.
- Lead financial performance, including sales, profitability, margins, inventory efficiency, and cost controls.
- Develop seasonal assortment strategies, pricing frameworks, and product architectures aligned with fast-moving apparel trends.
- Oversee sourcing, product development, and supplier partnerships to ensure competitive pricing, quality, and speed-to-market.
- Shape integrated marketing campaigns, store communication, and digital content to ensure consistent brand expression.
- Utilize customer insights, competitive trends, and CRM data to refine product, pricing, and promotional strategy.
- Guide omnichannel initiatives across physical stores and digital commerce to enhance visibility, conversion, and reach.
- Ensure operational excellence in replenishment, stock flow, SKU productivity, and sell-through management.
- Lead and inspire cross-functional teams across merchandising, marketing, sourcing, operations, and visual merchandising.
- Establish scalable retail processes and performance standards - experience managing 100+ POS is a significant advantage.
- Bachelor's degree in Business, Marketing, Fashion Merchandising, or related field.
- 10-15 years of experience in apparel, fashion retail, or brand management, ideally in mass-market environments.
- Proven leadership managing commercial performance and large cross-functional teams.
- Strong analytical skills with the ability to turn insights into clear strategies and actions.
- Creative thinker with strong business instinct and a consumer-centric mindset.
- Experience with omnichannel retail and high-volume merchandising is highly preferred.
- Background overseeing a large store network
- Competitive salary
- Attractive benefits package including base salary and allowance.
- Opportunity to work in the leading retail industry in Bangkok.