Digital Marketing Specialist

• You should have years of digital marketing experience and strong English language skills.
• You are at the point in your career where you have accumulated certifications across several of the Google technical offerings.
• You are comfortable with significant budgets and increasing ad spend with positive results.

• Google Ads
• Build, launch, manage, and optimize campaigns across Google Ads
• Ensure proper structure, targeting, budgets, and conversion tracking
• Campaign Optimization
• Ongoing optimization focused on ROI, CPL, CPA, and conversion quality
• Manage budgets, bid strategies, audiences, creative testing, and pacing
• Reporting and Performance Analysis
• Deliver accurate, easy-to-understand reporting for internal teams and clients
• Identify trends, insights, and opportunities for improvement
• Technical Execution
• Manage pixels, tags, events, and conversion tracking
• Work confidently inside Google Tag Manager and GA4
• Internal Collaboration
• Support in-house strategists, and creative teams with execution and performance insights
• Act as a technical resource for paid media best practices
• Innovation and Improvement
• Help implement new tools, platforms, and advertising technologies
• Continuously improve how Information Factory executes paid media at scale

• 5+ years of hands-on digital advertising experience
• Advanced expertise in Google Ads and Google Shopping
• Strong technical experience with:
• Google Tag Manager
• Google Analytics 4
• Conversion tracking and pixel implementation
• Strong English Language Skills
• Strong analytical mindset with a focus on performance and optimization
• Comfortable working in-office, full-time, in Chiang Mai

• Google Ads certifications
• Meta Blueprint certifications
• Programmatic or DSP experience, including The Trade Desk
• Advanced funnel tracking and attribution experience

• Google Ads, Search, Display, Video, Shopping, Performance Max
• Google Tag Manager
• Google Analytics 4
• Conversion tracking and pixel tools
• Customer journey and funnel mapping
• SEO and SEM integration

• งานประจำ

• ส่งใบสมัครทางอีเมล์

Jobnorththailand