PR & Brand Communication Executive

• Writing and producing presentations, articles, press releases, press kits and social media posts.
• Organizing and attending promotional events such as press conferences, press visits, activities on the counter and promotion events/campaigns.
• Creating and implementing influencer marketing strategies that are in line with the overall marketing goals.
• Identifying and engaging with influencers who align with the brand's target audience and brand values.
• Handling influencer partnerships, contract negotiations, content planning, and feedback provision.
• Providing regular reports on campaign performance, including metrics such as EMV, engagement, reach, and ROI.
• Working with cross-functional teams, such as marketing, and corporate communication to establish cohesive and successful campaigns.
• Being informed about industry trends and best practices in influencer marketing.
• Keeping records of progress, budgets, and timescales, and keeping clients/colleagues up to date with these.

• A degree in Marketing, Communications, or a related field at the bachelor's level is required.
• Excellent communication skills both orally and in writing in Thai and English.
• Excellent interpersonal skills.
• Presentation skills.
• The ability to prioritise and plan effectively.
• Digital media skills, such as graphic design, video editing and blog administration (advantages).
• Social media management experience (advantages).
• Experience in prestige and luxury cosmetic market (advantages).
• Experience in PR, Brand Communication, Digital Marketing, and Influencer Marketing (advantages).

PRTR