Senior Planning Executive

• Communicate between client and internal working team (Media Buying, Media biddable, SEO, social content, influencer team, strategist team and creative team)according to project’s scope of work.
• Present campaign proposal and report to client.
• Develop media strategy (both digital & traditional), target audience plan and budget allocation according to client campaign objective.
• Select best practice media tools and tactic for archiving client’s KPI and objective.
• Planning in detail with traditional and digital media include Google Adwords (SEM), SEO, Display Network, Facebook Ads, Programmatic or other digital media and Innovation.
• Handle day to day operation with clients and implement media planning according to proposal.

• 2-3 years experiences in planning field both online and offline
• strong knowledge of a range of online and offline platforms
• Be able to use a variety of advertising analytics tools, databases in order to track and manage advertising campaigns
• Good interpersonal and communication skills with internal and clients
• Good analytical and organizational skills
• Effective on working under pressure and tight deadlines

dentsu